Brand Media Works FZE

The company behind Elixon

A digital transformation and technology company headquartered in Dubai, building tools that make creative intelligence accessible to every ad team.

Our story

Brand Media Works is an AI-first consulting firm that helps businesses with digital transformation, automation, and go-to-market strategy. Working across industries — from cloud infrastructure and data analytics to AI innovation — we saw the same pattern: marketing teams were drowning in fragmented tools, especially when it came to competitive research and ad creative production.

Elixon is our product arm — born from that insight. We built the platform we kept wishing existed for our clients — one workspace where ad teams can research competitors, find high-performing references across 70+ industry categories, generate ad variants, and produce UGC-style video — accessible to teams of every size.

Founder

Usman Qureshi

Founder & CEO · Brand Media Works FZE

Usman founded Brand Media Works FZE in Dubai in 2022 — a consulting firm specialising in AI, digital transformation, and business strategy. His background spans finance, investment, and consulting, which shaped Elixon’s focus on data-driven advertising decisions over creative guesswork.

He founded Elixon in 2025 to solve a problem he saw repeatedly in consulting engagements: marketing teams spending hours manually researching competitor ads, then producing creative across disconnected tools with no feedback loop to what was actually working in their industry.

Company

Legal entity

Brand Media Works FZE

Headquarters

Dubai, United Arab Emirates

Product

Elixon AI

Creative intelligence platform

Customers

Ad agencies & performance teams

GCC and worldwide

See Elixon in action

Every monthly plan starts with a 14-day free trial (from $59/month). A $10 pay-as-you-go option is available with no subscription.

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